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Every email campaign is launched with a particular goal in mind. This can be to promote a product feature, sell a subscription plan, raise customer engagement, and so on. Goals define the key performance indicators (KPIs) or metrics a marketer has to track.
On May 25, 2018, the General Data Protection Regulation (GDPR) took effect in the EU.
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While sending emails is a straightforward process for individuals, organizations don’t have that luxury. They must put a lot of thought into this process to avoid security threats and ensure all of their emails get to recipients’ inboxes. That’s where email infrastructure comes into play.
Though it operates behind the scenes, it combines all the components that are responsible for sending and delivering emails. Today, we’ll break down what email infrastructure is, how it works, and what can be done to boost its performance.
Which email transfer method should you use for sending transactional or bulk emails? Primarily, there are two options. A platform-agnostic SMTP relay is the most common one. It is based on the Simple Mail Transfer Protocol and sometimes is the only choice that makes sense. Web APIs, however, are better than the SMTP method in many use cases and have increased in popularity. You may also want to give it a shot. Let’s find out.
Simple Email Validation in Java ... The Apache Commons Validator package offers the building blocks for carrying out various data validation tasks ...